Father puts baby on the carpet, so he can grab a toy off the shelf. As he's reaching for said toy, it gets quiet. He turns and sees little tyke has sacked out on the carpet.
The moral of the story being that Dupoint carpets are nice and soft and can lull a fussy baby to sleep.
Uh huh. Yeah, I believe it. All it takes is a comfy rug and a fussy baby will become a darling, sleeping, angel.
But, you know, it's advertising. I don't expect it to give a realistic portrait of life.
Exept... we have a tiny little problem that's scratching the inside of my brain. Okay, father puts kid on the floor quickly, not expecting baby will fall asleep. So, when he turns, baby is on her stomach.
Little writing pops up. "Babies should not be put to sleep on their stomachs." Or something like that.
Uhm... are we really so dumb that we're going to look at a carpet commercial for good advice on how to raise children? "Oh to hell with my doctor telling me not to put my baby to sleep on her stomach! The fine folks at Dupoint Carpets show the baby on her stomach, and that's good enough for me!"
Commercials never give a realistic view on life. Let's face it... Orbit gum won't make your teeth sparkle if you've been splashed in the face with mud. Nike sneakers won't make an athlete out of someone who's been sitting in front of the TV eating Chetos for the last six months. No, sexy bartenders will not be impressed with you, simply because you order a Sam Adams instead of another type of beer. And, as anyone who's ever had to deal with a fussy child knows, a carpet isn't going to have magical powers to make your baby fall asleep. Not unless that carpet has some serious sleepy drugs and the kid's been licking it.
Now, I swear the first few times I saw that ad, I did not see the little "Warning" not to let babies sleep on their stomachs. And, gut tells me that they never intended to put that warning in the commercial. Which tells me that people wrote and complained that Dupoint was giving out bad parenting tips! So Dupoint, not wanting to be the cause of babies dying or sleeping incorrectly, put the warning in their ad.
But keep in mind... it's an ad that gives the illusion that a carpet will quiet a fussy baby.
The whole ad is a cute little fairy tale... why would anyone think that it's there to give parents good, sound, parenting advice?
And, if there are people who are dumb enough to think that Dupoint is now teh baby expert, much better than any stupid old Doctor that makes his living caring for babies, what in the hell makes us think they'll be smart enough to read the little tiny warning? I mean, if you're getting your great parenting tips from a commercial for carpet for God's sake, chances are that reading is not high on your list of things to do. "Oh goodie! I can put my baby on her stomach, cause Dupoint showed a baby on her stomach. Great, let me get Brittney down for her nap and then get back to reading War and Peace."
This really irritates me, because I strongly suspect that not one single person watched the commercial and then said, "Hey, let's go against the advice of doctors and child care experts, and listen to Dupoint!" What I suspect instead, was that some people who knew better got all up in arms that the "Really stupid people" are all going to put their babies on their stomachs and started a frantic letter writing campagn to Dupoint, warning them of the dangers. Because, you know, they're the smart ones who know better. Time to come down off the mountain and hip Dupoint to their wisdom. "Hey, Dupoint, I'm an intelligent person who knows better, but the stupid folks out there, they might not get it, so you'd better put up a warning."
And Dupoint, recongizing that they suddenly might get hit with a lawsuit from some moronic parent who did let their child sleep on her stomach, decided to put up the warning. Also, to shut up the folks who were complaining.
Common sense, people, common sense.